PalmPay: The Future of Payments, at Hand

Strategy, identity, and communication for Azerbaijan’s first palm biometric payment experience.

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Brand Identity & GTM

Industry:

Financial Services

Date:

Aug 30, 2026

THE STARTING POINT

MAKING INNOVATION FEEL FAMILIAR

PalmPay: The Future of Payments, at Hand

GO-TO-MARKET STRATEGY

“İLK ƏLDƏN ÖDƏNİŞ”

A VISUAL EXPRESSION OF THE PALMPAY IDEA

SHAPING THE COMMUNICATION

THE OUTCOME

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Strategy & ConsultingBrand, Design & Creative SystemsSocial Media & ContentLogo Design & Brand IdentityGo-To-Market StrategySocial Media StrategyBrand PositioningCreative Concept DevelopmentBrand Asset DesignMotion Design & AnimationDigital Creative Assets

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